There are many websites that still don’t understand how important it is to get a listing in a web directory, as the majority of them are still lacking the information as to how these web directories can help them build a strong marketing structure.

There are many benefits associated with the submission of your website to web directories. First one being a traffic issue. By submitting to web directories, you are inviting quality web traffic to your site which is by far the most economical way to date.

The major search engines are constantly hunting down new websites using spiders and robots which would dig inside a popular web directory on a daily basis to get new links and update the content for that directory. As you can now appreciate, web directories is a great and affordable way to promote and market your site.

All the popular web directories are well structured in groups and categories depending upon the content or subject. This also helps in optimizing the search process as well.

Getting your website listed in a directory will also improve your link popularity. You can Google the internet to find good relevant articles explaining what backlinks are and how they work. In addition to directory marketing there are other ways to build your sites link popularity like forum posting, blog posting, article submissions, reciprocal link exchanges etc etc…

It is no secret that a online business needs a constant traffic flow of visitors to their site to stay in business. Quite often webmasters are not very clear about the importance of submitting the site to the web directories. Do you know, majority of web directories are indexed, which means that your website link would show up in the searches very shortly after it has been submitted?

A web directory provides referral traffic to your site and many webmasters around the world use these directories to attract traffic to their sites as many directories offer free submission. Many directories also offer paid submissions with a featured link.

A popular seo friendly directory you would not want to miss out on is Dmoz. This directory has a collection of good quality sites. Getting listed in Dmoz can prove to be very difficult but if don’t try you will not get in. And yeah don’t just stop at Dmoz, there are plenty more to look for.

What General Directories Provide Great Value?

I liked the ones I left linked above. There are a few others that are decent as well, but the broader I make the list the more likely I am to eventually promote sites that are doing lots of spammy things, like whoring out their sites to AdSense or sitewide casino links.

I see a couple of the unlinked directories listed above ranking in the SERPs for a broad range of queries, but some of them may not exercise much editorial control, and will eventually lose some of their authority.

For the sake of MSN and Yahoo! I still do submit to a number more directories than just what is listed above. The number depends on the field, but if the business is going to be a web savvy business that can afford to create strong brands and/or useful content then they will also have many links from outside the directory sphere.